Sonya Roberts
After more than 20 years, at times working in dual roles as entertainment lawyer and producer, Sonya Roberts understands the nuances of creating successful 360-degree properties from inception to exploitation. Her expertise spans domestic production, international co-productions, production financing, distribution, licensing and merchandising, with specialized knowledge in the areas of children’s television (animation and live action), lifestyle, reality and documentary productions.
client roster includes:
production companies & content creators
creators, writers, showrunners, producers, directors
performers & artists
licensors & licensees
broadcasters & distributors
children’s entertainment & merchandise
animation & visual effects
multi-media platforms & social media companies
podcasters & education publishers
influencers & brand ambassadors
Based in Toronto, Canada, Sonya worked for many years as Director of Legal and Business Affairs at a top-tier combined prod-co and animation studio that produced the animated series The Cat in the Hat Knows a Lot About That! which was, dubbed by her young daughter, “the best gig ever”.
Throughout her career, both in-house and in private practice, she has advised clients in all aspects of entertainment and media, including television, film, digital, music, videos, theatre, live events and publishing. Early in her career she shepherded a very young team through the legal aspects of making of their first documentary film, Hardwood, which ended up with an Academy Award® nomination. It was a successful beginning that inked her love for working with creatives and supporting their passions. Over the years, she also hasn’t been afraid to roll up her sleeves and take on more production-related roles in music videos, reality, and independent film.
Sonya’s mother came from Greece to Canada after WWII and the Greek civil war as an orphan with little education. As a creative young person Sonya always wrote stories, but her mother also encouraged her to pair her creativity with a “solid education.” Ironically, while attending law school, it was her creative pursuits (namely writing lifestyle tv scripts), that ended up paying the bills! With a deep understanding and respect for the creative world, she has based her career around assisting individuals and businesses service their ever-evolving needs.
Education
• Western University, B.A.
• University of Windsor L.L.B.
Called to the Bar in the Province of Ontario, Canada
*Please note that Sonya is not presently licensed in the US; her California Foreign Legal Correspondent authorization is filed and pending.
“I enjoy the creative world of storytelling in all its forms. And I love being part of projects that embrace bringing together unique and diverse talents and perspectives. Together, the right team can bring out the best in each other creatively, without losing sight of business realties.”
“I’m here to serve the client, and if they want to take on a fight, I am here to advocate. But it’s also my job to make the client aware of all the options - and the realities and obligations that often go along with conflicts.”
“I appreciate that Nolan Heimann lawyers believe in working together holistically. Multiple minds benefit the client.”
Representative Matters
Brokering co-venture between a producer and major US network, while simultaneously finalizing multi-million-dollar license deal of major kids’ brand on which co-venture series is based
Represented influencers on Instagram, YouTube, TikTok and Twitch with respect to agency representation agreements, licensing agreements and publishing agreements
Advised clients on reality show participation agreements, including The Bachelor
Providing ongoing legal counsel for web-series based on major YouTube gamer/influencer (10 million subs). This web-series was nominated by the Youth Media Alliance for outstanding web-series
Advised private life partner of a major political figure who both were central characters in Netflix film, negotiated and revised her character’s on-screen representation, in bid to avoid protracted litigation
Negotiated terms for original content podcast deal with Spotify
Brokered multi-season Canadian co-venture between major public US broadcaster and Canadian producer and involving various tiers of Canadian and US government grant financing
Finalized multi-platform agency deal for up-and-coming social media influencer and option-license agreement between popular anime illustrator/author with both major Seoul-based online publisher (via LA office) and its Belgium-based publisher