Muus Collective Launches BELLEMINT, a New Mobile Fashion Styling Game

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Written By Nicole Geletka

Photo courtesy of Muus Collective

“Congratulations Muus Collective on the U.S. launch of BELLEMINT”- Nolan Heimann LLP

As reported by Muus Collective:

“A big thank you to Dean Takahashi and GamesBeat for the fantastic coverage of Muus Collective’s U.S. launch of BELLEMINT, a new mobile fashion styling game! 🎮✨

Through our partnership with REVOLVE and the incredible support of Griffin Gaming Partners and other investors, BELLEMINT combines fashion and gaming in a unique way. Players (our stylists!) can express their creativity through styling challenges while seamlessly shopping curated collections from top brands on REVOLVE and FWRD.

BELLEMINT is more than just styling—it’s about building community, fostering self-expression, and setting new standards for inclusivity with avatars that reflect diverse skin tones, hair textures, and body sizes.

We’re excited to keep evolving this gaming-meets-eCommerce experience with fresh features and interactive opportunities to inspire our stylists. Thank you all for your incredible support on this journey!” - Amber Bezahler, Chief Executive Officer - Muus Collective.

Nicole Geletka
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